Design for design’s sake isn’t design Agency: BBDO Ukraine Client: Design Village Product: Design Village, design conference Awards: GOLD – Kyiv International Advertising Festival – OUT OF HOME – CRAFT: ART DIRECTION Author of idea: Anze Jereb, Executive Creative Director Head of creative: Anze Jereb, Executive Creative Director Creative team: BBDO Ukraine, Anze Jereb, Executive Creative Director BBDO Ukraine, Masha Teterin, Head of Design Studio BBDO Ukraine, Serhiy Malyk, Copywriter BBDO Ukraine, Christopher Atwood, Copywriter BBDO Ukraine, Oleksandr Onatskyi, Designer BBDO Ukraine, Masha Teterin, Illustrator